Social media, at this point, is hardly a new concept in law firms. People have been debating its merits for a few years now and more and more firms are getting into the game with Twitter and LinkedIn accounts, a Facebook presence and a JD Supra page. But for the still-averse among firm leaders, what’s the absolute last word? In my opinion it’s this: Get in the game! While you don’t have to jump in the deep end immediately, not participating in social media can only serve to hurt your firm. It keeps you connected to clients, colleagues and referral sources and allows potential clients to gain information other than simply what’s on your website. That being said, there are some basics to remember when joining the online community. Here are few…
We all enjoy listening to live music and the best option it seems to have is listening to radio, well, there is yet another option, TuneIn. This app is available for iOS and Android device users alike. The best thing is that this app is supportive of Windows 8. Launch the app on your Windows 8 enabled system and start looking for the available stations on internet or radio.
Sure, Facebook accounts get hacked. And Twitter accounts. And Where to Buy LinkedIn Account. And it’s a terrible nightmare and headache when they do, but the fact is, the risk of personal, financial and healthcare information being compromised is much greater in the real world than it will ever be in the virtual one.
There are some ways you can take to promote your website through social networking sites. The first way to mention here is to make the best use of the pages the websites have to offer. On each of these pages, you can put a link that leads people to your website. In order to let people know what kind of website you have, it is necessary for you to write some brief information about your site.
Get Visible: LinkedIn provides updates to members you are connected with. Some people adjust their updates to daily, some weekly but the point is that delivered to your connection’s inbox are updates and you should find ways to have your name show up in those updates. Read on for some suggestions on how to accomplish this.
Slideshare: has expanded to not just power point decks but now includes video and other documents. This is a great way to show off some of that industry specific knowledge that no one knows you have.
Read blogs frequently, especially in your industry. If you see a post that is helpful or interesting to you, be sure to mention it in a post on your own blog. Trackback to that particular post–or blog–so that the author of the blog you liked will be notified that you mentioned his or her post in your blog. The author will appreciate that you trackbacked to his or her blog, which will make him or her likely to check out your blog, and eventually subscribe to or follow your blog.
Go to your profile summary and read it from a client’s view point. Is it compelling? Does it inspire you to reach out and connect? Is it memorable? Do you feel like it’s written exactly for you the reader? Is it written in first person? Can you easily find their contact information? Update based on information you learned during the last month about your industry, or clients. Did you lead a webinar? Teach or take a class? Help a client achieve an amazing goal?